Ad Column Widths
updated 5/6/08

Retail
Column Widths

1 Column... 1.604"
2 Columns... 3.333"
3 Columns... 5.063"
4 Columns... 6.792"
5 Columns... 8.521"
6 Columns... 10.25"
Double Truck... 21.25”

(Full Page Retail & Double Truck ad height is 20.7".)

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Classified
Column Widths

1 Column... 1.065"
2 Columns... 2.213"
3 Columns... 3.361"
4 Columns... 4.509"
5 Columns... 5.658"
6 Columns... 6.806"
7 Columns...7.954"
8 Columns... 9.102"
9 Columns... 10.25"
Double Truck... 21.25”

(Full Page Classified & Double Truck ad height is 20.7".)

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Tab
Column Widths

1 Column... 2.406"
2 Columns... 4.938"
3 Columns... 7.469"
4 Columns... 10"
Double Truck... 20.75” x 10”

Full Page Tab Ad (depth can only be 10”)
10”x10”
Full Page Tab Printable Area
10”x10.25” (this includes folio)

Full Page Tab slick ad with bleed. (Example slick covers for newsprint tabs: Progress tab, Living Here tab)
10.625" x 11" is overall size including bleed. Instructions: Build your document as 10.125" x 10.5" (book trim size), then add .25" bleed, next add a .5" margin to keep important text and image in (safe zone)

Half Page Tab slick ad. 9.125" x 4.65" (These cannot have bleed)

Note: There are 8 modular tab ad dimensions

1/16......................... 1col x 2.407”
1/8Horizontal......... 2col x 2.407”
1/8Vertical.............. 1col x 4.94”

1/4............................ 2col x 4.94”
1/2Horizontal.......... 4col x 4.94”
1/2Vertical............... 2col x 10”
Full Page................... 4col x 10”
Double Truck............ 9col x 10”

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Magazine, Digest and Misc. Ad Sizes


TD Magazine ad sizes Ex. Shoals Woman, Shoals Magazine & Explore the Shoals
(This is a 4 column product.) (300ppi resolution)

Full Page 8.625" x 11.063" is overall size including bleed. Instructions: Build your document as 8.325" x 10.813" (book trim size), then add .125" bleed, next add a .5" margin to keep important text and image in (safe zone)
Half Horizontal (4 col)... 7.375" x 4.781"
Half Vertical (2 col)... 3.5" x 9.813"
Quarter (2 col)... 3.5" x 4.781"
Eighth (2 col)... 3.5" x 2.265"

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“HBG” Homebuyer's Guide ad sizes
(This is a 3 column product.) (200ppi resolution)

Full Page (3 col)... 6.58" x 8.69”
1/2 Page H (3 col)... 6.58" x 4.3”
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Valley Premiere Collection – 9.5” Magazine ad sizes
(This is a 4 column product.) (300ppi resolution)

Full Page:
Bleed area 10” x 10” • Finished size (trimmed) 9.5” x 9.5” • Image area 8.75” x 8.75”
* There is a Full Page template is in 303Photo/PrePress/templates/9.5" Mag w/ bleed template

Half Page: (4 col)... 8.75” x 4.31”
Quarter Page: (2 col)... 4.32” x 4.31”
1/8 page: (2 col)... 4.32” x 2.09”
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Digest ad sizes
(This is a 2 column product.) (300ppi resolution)

Full Page... 4.5” x 7.5” (2col x 7.5”)
Half Page... 4.5” x 3.7” (2col x 3.7”)
Quarter Page... 2.2” x 3.7” (1col x 3.7”)
Eighth Page... 2.2” x 1.8” (1col x 1.8”)
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Mini-Tab ad sizes
(This is a 4 column product.) (300ppi resolution)

Full Page... 5"x9.5"
Half Page... 5"x4.625"
Quarter Page... 2.375"x4.625"